about

Specialday is a Copenhagen-based brand designing and producing premium keepsake journals and personal paper goods that mark life’s most special moments, with a particular focus on the early stages of parenthood.

Rooted in Scandinavian design traditions and with a deep love of paper and print, our journals combine functionality with understated craftsmanship, offering a quiet and meaningful way to celebrate memories, love, and identity.

Founded in 2006, our journals are now part of families’ stories around the world.

Specialday embraces life’s special days but, most importantly, reminds us that every day is a special day.

Specialday is owned by Tanja Bjerring, who is married to Christian and is the mother of Thea, aged 21, and the twins Nola and Wilbert, aged 10.